Shinsekai is popular for its retro atmosphere, lively streets, and distinctive architecture, reflecting early 20th-century visions of the future. The area is famous for the Tsutenkaku Tower, a landmark of Osaka, and its numerous restaurants and street food vendors specializing in kushikatsu (deep-fried skewered meat and vegetables). Shinsekai's vibrant ambiance, colorful signs, and unique blend of history and modernity make it a must-visit spot in Osaka.